She’s 40!

Hello Kitty and her twin sister, Mimmy, turned 40 today!

I know what you’re thinking: Who is Mimmy?

Apparently, Hello Kitty took two steps forward, while sister Mimmy took two steps back, and it’s been that way since November 1, 1974, when Hello Kitty first appeared on a vinyl coin purse in Japan. (She would debut in the United States two years later.)

Upon introducing this furball of cuteness, Hello Kitty maker, Sanrio, saw its sales grow sevenfold three years after her debut. Today she is worth $7 billion!

That’s a lot of cat chow!

Sort of.

Hello Kitty is not a cat. She is, by Sanrio’s definition, “A happy little girl with a heart of gold.”

Confused? Cat got your tongue?

There’s more: she’s a perpetual third-grader, who lives outside of London with her sister and parents, George and Mary White. Moreover, her favorite subjects are art and English, and she loves the color red.

Personally, I like the little over-priced character. My very first purchase — about nine lives ago — was a Hello Kitty eraser at Sanrio’s first store in the United States at Eastridge Mall in San Jose.

Of course, in subsequent years, my wife and I have (often reluctantly) purchased CD-players, blankets, earrings, backpacks, Vans, jewelry, etc., for our two Kitty-crazed daughters.

I can’t think of another character that we’ve littered so much money for! To that end, the Chacons have no pity for this wealthy Kitty. Today I learned that she even has her own plane!


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